Start Good Trouble: Finding product-market fit, founder-led marketing, and getting into YC
Intercom on Product: Building Software in an AI-first World
Product-Market Fit is a Spectrum
Product-Market Fit (PMF) exists on a spectrum rather than as a binary state. The initial phase involves conducting interviews to validate your hypothesis about a problem. A lack of interest from potential customers serves as a warning sign, suggesting that either they do not have the problem or it is not significant enough for them to engage. A strong response rate, such as 40-50%, indicates a genuine interest in discussing the problem, potentially confirming that progress is being made towards addressing a relevant issue.
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