Bubble Trouble: Laying Out Inconvenient Truths About How Business and Financial Markets Really Work cover image

Calling Bubbles with Benedict Evans (Part Two)

Bubble Trouble: Laying Out Inconvenient Truths About How Business and Financial Markets Really Work

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Value Beyond Pricing: Features vs. Services

When evaluating a product, consider whether it offers genuine value as a separate resource, or if it is merely an enhancement to an existing service. Companies like Apple position certain features as included benefits, thus embedding them into their overall pricing strategy. This creates a scenario where customers pay a premium for access to perceived value, whereas alternatives like Llama aim to democratize technology by providing tools without significant costs. Llama's approach challenges traditional pricing models by allowing users to leverage advanced technology without the heavy upfront investment typically associated with training models.

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