Focus on Reaching People, Creating Margin, and Simplifying Processes

The organization focused on three key aspects for 18 months - reaching people, creating margin, and simplifying processes. Reaching people is crucial as the organization's purpose is to spread its message. Creating margin helps fund new ministries and initiatives. Simplifying processes is necessary to avoid complexity that can hamper growth. This long-term focus on these three areas has been instrumental in the organization's progress.