Creating a Barstool Culture

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Many aspire to create a culture similar to Barstool, but fail to realize the dedication and hard work it requires. Being a breakout star like Barstool is a grueling process that demands constant dedication and an unafraid, opinionated attitude. Building a followership, like in the early Barstool days, necessitates unwavering commitment even during weekends and late nights. People often desire the prestige of Barstool without comprehending the relentless effort it demands.

Erika Ayers Badan joins the NIA boys to discuss Barstool Sports, her new book, Nobody Cares About Your Career, Finding Talent, and much more.

Timestamps:

(00:00:00) - Intro
(00:01:29) - The vision behind Nobody Cares About Your Career
(00:04:25) - Why Erika hates Quiet Quitting
(00:08:57) - Barstool’s Secret Sauce
(00:21:08) - The Influencer Landscape
(00:25:11) - Leveraging the internet
(00:33:01) - Talent: Scouting and Management
(00:45:17) - Sports Betting and the Degen Economy
(00:53:03) - Funniest Moments at Barstool

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Every week, Jack Butcher, Bilal Zaidi & Trung Phan discuss what they're finding on the edges of the internet + the latest in business, technology and memes.

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