The safety goals in the construction industry are very high, aiming for zero fatality and low major accidents. Important innovations in construction, like cell phones, were immediately adopted when they made the job faster and easier. However, the challenge arises when the value of technology isn't clear or when it's complicated and requires coordination among multiple team members. This is evident in the case of Building Information Modeling (BIM), where its value is not clear and adoption is hindered due to its complexity.

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