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Impact of LaRouche's Recruitment Drive and Brand Perception
The recruitment drive during the Iraq war led to the establishment of the LaRouche youth movement, which recruited many leaders who are no longer part of the movement. LaRouche's brand revolves around the idea that the economy is collapsing, everything will fall apart, and thermonuclear war is imminent unless his instructions are followed. This perception led to a period of not supporting the president within the movement.