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Seth Godin on the stories we tell ourselves
The Wisdom & Action Podcast
People Like Us Define Culture
Culture is influenced by social norms and shared identity, which dictate behaviors and choices, such as attire and food preferences. Effective marketing involves identifying and connecting with specific communities that embody these shared characteristics. Aligning one's incoming and outgoing influences within these communities fosters personal growth and progression. Conversely, relying on algorithms for convenience can limit exposure to diverse perspectives and stifle genuine connections.
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