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Second Job of a Startup CEO

Founder's Journal

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Aligning Mission to Metrics

Aligning the company's mission with specific metrics is crucial for organizational success. An employee at SpaceX exemplified this by connecting his work on the steering system to the company's goal of colonizing Mars through reusable rockets. Defining a clear, inspiring, and permanent mission is key for startups, while regularly revisiting product and go-to-market strategies is essential. Writing down strategies can aid in maintaining alignment and clarity within the organization.

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