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First Block: Interview with Ivan Zhao and Simon Last, Co-Founders of Notion

Notion Podcast

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Striving for Ubiquity with General Purpose Tools

The aspiration of the company is for any person in the world to use their tool, aiming for ubiquity. Despite a slightly technical vibe, they do not restrict features and welcome anyone to use it. Many startups face the challenge of creating a general-purpose tool that may hinder their progress. By not trying to cater to every persona and use case, the company has strategically navigated to build a general-purpose tool effectively. Their approach involves deeply understanding the problems and personas involved before developing solutions.

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