
#405 – Jeff Bezos: Amazon and Blue Origin
Lex Fridman Podcast
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Two Way Doors vs One Way Doors in Decision Making
Decisions are often like two-way doors, reversible and easy to change if the wrong choice is made. However, some decisions are one-way doors, irreversible and require careful consideration. As CEO of Amazon, I would encourage analyzing one-way door decisions from different angles before proceeding. A common mistake in companies is using a one-size-fits-all decision-making process, which can be inefficient.
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