33sec snip

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20 Product: The No 1 Metric You Need To Look at When Building Product | Why the Best in Product Have No Domain Experience | Why You Should Not Hire From Incumbents & The Difference Between Good vs Great PMs with David Lieb, Visiting Group Partner @ Y Comb

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

NOTE

Understanding the 'Why' in Customer Interactions

When interacting with customers, it is crucial to listen to their words, observe their expressions, and gather every piece of data to understand the 'why' behind their statements. Rather than just taking actions based on what customers say outright, it is essential to delve deeper into their motivations and needs. By analyzing the reasons behind their words, one can uncover whether the customer is truly confused, disinterested, or if the product/service does not address a significant enough problem for them. Customer discovery requires asking open-ended questions and avoiding leading questions to grasp the underlying reasons for customer responses.

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