2min snip

Decoder with Nilay Patel cover image

Can software simplify the supply chain? Ryan Petersen thinks so

Decoder with Nilay Patel

NOTE

Engage and Understand: The CEO's Journey

CEOs must prioritize firsthand engagement with operations to effectively address challenges within their businesses. Direct interaction with customers, vendors, and frontline teams reveals crucial insights that can lead to practical solutions. Innovative thinking, such as reconfiguring container stacking to alleviate supply chain issues, highlights the importance of understanding operational intricacies on the ground. Creative approaches, like providing food to facilitate communication, can open doors to vital discussions and uncover systemic problems, ultimately fostering a more effective logistics strategy.

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