Understanding the problems and go-to-market strategy of a company

Understanding a company's problem-solving approach, delivery methods, and market size is crucial for professionals before entering an interview process. It is recommended to explore their website, try out their product if possible, watch product demos, or speak to users. Additionally, gaining knowledge about their go-to-market strategy, whether through enterprise sales, marketing channels, or partnerships, helps in understanding the company's opportunity and showcases professionalism.