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Strategic alignment in product - Martin Eriksson (Product Partner, EQT, Mind the Product)

The Product Experience

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The Importance of Asking Why in Product Strategy and Trade Offs

The importance of continuously asking 'why' in product strategy is crucial for highlighting trade offs, making trade offs easier to agree on, and achieving clarity in decision-making. Product leaders should focus on understanding the reasons behind their actions, identifying different geographies and customer segments, and prioritizing the most important problems to solve for the customer.

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