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The Challenges Faced by HBO in the Streaming Market
The lake thing didn't work out as planned. The promised synergies didn't materialize and competition in the saturated domestic market was rising. HBO's lack of overseas brand recognition would make expansion costly and complicated. The surprise at these challenges is confusing, as they were foreseeable when the initial deal was made. The old CEO, Randall Stevenson, no longer being in charge is a key factor.