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No Stupid Questions cover image

214. What Does It Take to Survive a Scandal?

No Stupid Questions

ADVICE

Effective Apology Strategies for Late Deliveries

  • Focus on the customer's frustration, not your company's excuses.
  • Sincerely admit the lateness and express remorse for the inconvenience caused.
  • Apologize immediately; don't delay.
  • Clearly apologize for the late delivery itself, not for any perceived misinterpretations.
  • Avoid justifications or context; focus on expressing regret for the impact on the customer.
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