99% Invisible cover image

570- The White Castle System of Eating Houses

99% Invisible

The Rise of Copycat Operations and the Emergence of McDonald's

2min Snip

00:00
Play full episode
Copycat operations imitated White Castle's design and even used its name, leading to trademark infringements and legal battles. Despite winning some lawsuits, White Castle faced challenges in protecting its unique dining experience as competitors offered similar products. McDonald's emerged as a significant imitator, initially adopting White Castle's practices but eventually replacing it in the fast-food industry by becoming synonymous with fast food itself.

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode