The Knowledge Project with Shane Parrish cover image

#77 Mike Maples: Living in the Future

The Knowledge Project with Shane Parrish

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Builders and Persuaders

  • Successful teams often consist of a persuader and a builder.
  • The persuader, like Steve Jobs or Elon Musk, convinces people to join their cause, often abandoning logic to follow a new, contrarian idea.
  • The builder, like Steve Wozniak, lives in the future and deeply understands the technical aspects, creating and innovating with others.
  • Leaders usually possess persuasive storytelling abilities to rally people around a cause many may initially disagree with.
  • The persuader's skills can override logic (e.g. reality distortion field). The builder creates through technical tradeoffs and future vision.
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