Understanding the Algorithm: Engage Authentically or Fail

Buying views disrupts algorithms by creating a false understanding of audience engagement, leading to ineffective content targeting. This misalignment arises when users invest in ads that aren't genuine, resulting in low engagement metrics that signal poor content to the platform algorithms. Furthermore, there's a concern about the decline of critical thinking skills among younger generations, particularly Gen Z and millennials, which hinders their success in the real world. As businesses become wary of hiring unqualified individuals due to financial losses, a return to meritocracy is anticipated. Success on social media relies on the understanding that users seek entertainment and information, unlike passive consumption like billboards.