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Undecided Voters and Political Considerations
The presence of 45% undecided voters indicates a significant segment that politicians can still target. However, assuming they will all support a particular party would be an oversimplification. Many undecided voters may choose not to vote, opt for different parties, or engage in tactical voting. Therefore, the consistent polling showing Labour in the lead and Keir Starmer's rising approval ratings should not be solely attributed to confirmation bias.