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Believability Secrets From John Caples - Old Masters Series

Copywriters Podcast

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Creating Detailed AI Copywriting Personas and Believable Case Studies

Creating detailed personas with specific background, lifestyle, and preferences adds depth and personality to the writing style, making it effective for both avatars and customers. Providing specific details in case studies, such as a person's name, specific weight loss amount, and relatable scenarios, makes the story more believable and impactful.

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