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166: Google AI Overview, Nvidia $3T?, Starbucks Struggles, Chipotle Meme & Trump on Crypto
Not Investment Advice
Maximizing Breakage Revenue from Customer Deposits
Starbucks holds billions of dollars in customer deposits without the requirement to provide insurance or allow immediate withdrawals, unlike banks. At the end of the year, Starbucks can categorize a percentage of unused rewards or gift card money as breakage revenue, resulting in significant profit. Starbucks recorded a breakage revenue of 200 million dollars last year and over a billion dollars in the past decade, contributing substantially to their overall revenue, which was around five billion dollars last year.
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