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The Agents of Change Digital Marketing Podcast cover image

Boost Your Website Conversions with Ayat Shukairy

The Agents of Change Digital Marketing Podcast

NOTE

Leveraging AI in Marketing and Design Strategy

AI is valuable in suggesting experiments based on data points, but still in early stages. Leveraging AI for generating headlines and copy based on data inputs proves helpful. It's essential to validate AI outputs with human judgment for relevance to specific customers. Mobile and desktop experiences require separate approaches in CRO due to different user behaviors and design considerations.

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