1min snip

The Gray Area with Sean Illing cover image

Everything's a cult now

The Gray Area with Sean Illing

NOTE

The Temptation of Us versus Them Mentality in Media Entrepreneurship

Reducing the world to a division between the 'It-Getters' and the 'zombies' who don't get it is appealing, as everyone desires to be in the in-group. This mentality often seeps into writing and ideologies, creating an 'us versus them' dynamic. Successful media entrepreneurs often follow a blueprint of proving that everyone else is wrong, tapping into the idea that the marketplace of ideas is flawed and in need of a new perspective.

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