“Words mean things” (w/ Anat Shenker-Osorio, Host of Words to Win By, Principal of ASO Communications)
What Can I Do
Humor Bridges Serious Conversations
Humor plays a crucial role in discussing serious political and health issues, providing necessary breaks from heavy information. In advocacy, especially for sensitive topics like 9/11-related health issues, humor can facilitate engagement and make communication more palatable. Utilizing humor in advertisements and messaging can create 'persuasion windows' that enhance receptiveness among audiences. Incorporating humor into communications strategies can lead to a more effective way of addressing difficult subjects, making them more accessible and relatable to the public.
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