Brie Wolfson (ex Figma, ex Stripe)
Execs
00:00
Maximizing Impact With Unique Artifacts
Companies are drawn to creating beautifully produced artifacts as a way to showcase their intellectual ambitions and engage with audiences. Despite the challenging nature of the book business, the use of books as marketing tools can be a powerful way to captivate and impress people. It is recommended to find innovative ways that align with the company's identity and products to create a compelling impact.
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