891. The Bilingual Journalist (with Charles Pellegrin)
Luke's ENGLISH Podcast - Learn British English with Luke Thompson
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Opposite Approach: Charge Less, Deflate Prices
Mint Mobile aims to differentiate itself by charging less compared to big wireless companies. Instead of following the trend of increasing prices due to inflation, Mint Mobile reduces its prices to show appreciation for its customers. The company slashed the price of Mint Unlimited from $30 to $15 per month, offering a promotional deal for new customers. This unique strategy highlights Mint Mobile's commitment to offering affordable and customer-friendly mobile plans.
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