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Season 4, Episode 1: ESPN
Acquired
Disciplined Business Strategy: The Capital Cities Playbook
Capital Cities embraced a focused strategy within their media and publishing vertical, refraining from diversifying like other industry players. They followed a simple playbook of buying stations, operating them efficiently to generate cash flow, raising debt capital at favorable terms, and then expanding by acquiring more stations. This disciplined approach allowed them to grow extensively across the US, while maintaining a low profile in the public eye.
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