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How to Compete with a Fast-Growing Disruptor
HBR On Strategy
Rituals and Values: Fostering Equality and Community in a Company
The founder implemented rituals to foster equality and community, including regular visits to stores and working at the warehouse. Meetings were held to discuss ideas, promote company values, and encourage open conversation. They actively sought criticism to address issues. While some cultures may struggle with criticism, the company implemented systems to promote feedback. In Latin American culture, freely criticizing each other is not common, so the company created a chain of complaints to ensure support. They discouraged individuals from fixing problems themselves and instead encouraged them to speak up about lacking support.
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