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In Depth cover image

How Vercel found extreme product-market fit by focusing on simplification | Guillermo Rauch (Vercel's CEO)

In Depth

NOTE

Opportunities in the Product Space: Starting from Blank and Providing Assistance

Start with blank slate and think about what can be given to the user. Provide assistance and personalization to avoid users having to seek help. Offer solutions to errors instead of just displaying them. Challenge the inertia of traditional product design and simplify user interfaces. Embrace the potential of building AI products and be excited about bringing new products to market.

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