#4 Leading product teams with outcomes | Hope Gurion, Product Leader and Coach
Scandinavian Product Podcast
Focus on Setting Scope with Informed Decisions
Starting with a focused approach of choosing an outcome to work on, like increasing the percentage of flight purchasers who choose a cross-sell option, allows the team to set the scope of their discovery. By using an opportunity solution tree to guide decision-making, teams can layer opportunities underneath the chosen outcome and adjust their focus based on data and results. This method ensures that the team can identify barriers, prioritize opportunities, and calibrate their progress towards moving the needle in the right direction.
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