Do This to Be Interesting Online
The Startup Ideas Podcast
The Importance of Balancing Education and Entertainment for Content Creators
Content creators aim to educate and entertain, finding the right balance between the two. Chase Reeves, a business expert turned YouTube reviewer, excels at making bag reviews entertaining. Adding entertainment value to educational content increases its reach. Edgy-tainment, or bite-sized entertainment, appeals to younger audiences. Brian Reynolds' commercials for Mint Mobile showcase this style. Creator businesses should explore this approach. Adam Lissigore's ads for Square and Airbnb were successful but not groundbreaking.
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