The Importance of Infrastructure in Connecting Consumer Fintech Products with Bank Accounts

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Plaid's court thesis is based on their personal experience in 2012. They discovered that there was a lack of infrastructure to connect consumer fintech products with bank accounts. So they decided to build it themselves. Now, Plaid allows users to link their bank accounts to various applications, making budgeting and payments much easier and more efficient.

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Today’s show:

Plaid CEO Zach Perret joins Jason to break down the behind-the-scenes details of Plaid’s canceled merger with Visa (1:21), Plaid’s origin story (16:44), tactics on growing a community within your early customer base (27:36), and more!

FOLLOW Zach: https://twitter.com/zachperret

Time stamps:

(0:00) Jason welcomes Plaid CEO Zach Perret!

(1:21) Plaid's canceled Visa merger, coming out the other side of a canceled acquisition stronger

(11:30) Vanta - Get $1000 off your SOC 2 at https://vanta.com/twist

(12:36) Zach breaks down Plaid's product and business

(16:44) Plaid's origin story

(26:08) Embroker - Use code TWIST to get an extra 10% off insurance at https://embroker.com/twist

(27:36) Tactics for growing a community within your customer base

(35:24) Competition, specifically from financial giants

(38:58) Fount - Get $500 off an executive health coach at https://fount.bio/twist

(40:28) FedNow, CBDCs, and the next evolution of payment rails