2min snip

Sports Media with Richard Deitsch cover image

Analyst Michael Nathanson on the future of sports media rights and the NBA’s media rights deal

Sports Media with Richard Deitsch

NOTE

Insightful discussion on the sustainability of sports bubble

The sustainability of the sports bubble has been a long-debated topic, with discussions dating back to as early as 2006. While some local sports rights have experienced a bubble burst, major leagues like NBA, college football, and pro football continue to drive the pay TV ecosystem with their rights. However, the key to maintaining the value lies in not diluting the rights by making unwise decisions such as offering them at low prices on streaming platforms.

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