Gurwinder Bhogal's Guide to Modern Survival (EP.231)
Infinite Loops
Gamification in Non-Game Activities
In the current landscape, gamification is increasingly used to influence human behavior across various sectors, including non-gaming activities. Corporations implement game mechanics such as status bars, progress indicators, and scoring systems to engage users more effectively. For example, dating apps employ experience points (XP) that incentivize user interaction; as users engage more, they accumulate scores that can be used to access various features or purchases, such as emojis for messaging potential dates. This trend demonstrates the powerful role of gamification in enhancing user experience and driving engagement.
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