Leader of the package: Amazon turns 30
Economist Podcasts
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Amazon's Integration of Retail, Advertising, and Streaming Business
Amazon is leveraging data from its e-commerce business to connect its retail and advertising sectors, enabling advertisers to target customers effectively. The integration extends to Prime Video where advertisers now showcase their products. Through Prime Subscription, Amazon merges its retail and streaming businesses closely. Furthermore, Amazon focuses on AI integration by utilizing its cloud computing and AI capabilities to benefit other companies.
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