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Making Sense with Sam Harris cover image

#312 — The Trouble with AI

Making Sense with Sam Harris

NOTE

The Need for Fact-Checking and Filters in the Digital Age

In the current digital landscape, misinformation is not exclusive to the internet but is also prevalent in traditional media like Fox News. The historical comparison is drawn to yellow journalism in the 1890s when similar issues arose, leading to the implementation of fact-checking mechanisms. It is suggested that a return to stronger fact-checking practices and curation is crucial to combat the spread of misinformation on various platforms. The importance of creating filters for users to control the content in their feeds based on accuracy and accountability is emphasized. The evolving business model in the digital space involves utilizing AI to create fake human relationships in the metaverse for advertising purposes, indicating a shift from traditional digital banner ads. This new model aims to build trust over time to subtly influence consumer behavior, highlighting the potential for more effective yet deceptive marketing tactics.

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