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How Adam Rosen Makes 7-figures/Year From Cold Email Outreach
Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
Aim for Quality Engagement: One Positive Reply per Thousand
Response rates in cold emailing significantly vary across different industries and offers. A key performance indicator (KPI) for cold email success is having one positive reply per thousand emails sent, including follow-ups. This benchmark is considered exceptional, with top performers achieving up to 2.5 positive replies per thousand. However, lower response rates around 0.1 to 0.2 indicate potential issues that need addressing, such as the quality of the email list, the attractiveness of the offering, or the effectiveness of message communication.
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