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Wordle: Can a Pandemic Phenomenon Sustain in the Long Term?
Cold Call
Build shareability into your product
The word of mouth phenomenon started with 90 people and grew to 2 million people./nThe original format of the game was not shareable, but a month later, someone created an ability to visually share guesses without giving away the word./nThis idea of the colored square was introduced by Josh Wardell and became popular.
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