AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
The backlash to America’s racial reckoning
Today, Explained
Exploring Controversial Ad Campaigns and Brand Backlash
3min Snip
00:00
Summary
Transcript
Episode notes
Some successful ad campaigns like Procter & Gamble's 'The Talk' have resonated well, while others like Pepsi's Kendall Jenner ad and Starbucks' 'Race Together' initiative faced severe backlash. Brands have started retreating from taking political stands or opining on current events due to a shift in consumer sentiment. The Bud Light campaign featuring a trans influencer sparked a significant backlash, serving as a cautionary tale for marketers.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode