Online Grooming Tactics

• Extremist communities use the internet to carefully groom boys, even those unfamiliar with terms like 'incel'.
• They introduce misogynistic ideologies through memes, comedy, and viral videos, which they see as a way of 'adding cherry flavor to children's medicine'.
• This gradual desensitization to misogyny can lead to the normalization of jokes about rape and radicalization into the alt-right, white supremacy, and neo-Nazism.
• Social media platforms, like YouTube with its vast user base, have an enormous influence, especially on young people, and are instrumental in spreading these ideologies.