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Ep 248 - FitTech | IHRSA PT 2 | The Crucial Role Tech Plays to Move the Fitness Industry Forward.
Escape Your Limits
Can You Build a Wide Competitive Advantage?
We are huge believers in tangible competitive advantages. You cannot build a wide competitive advantage when you're a start up. If you don't dominate a very specific part of the market, we don't believe that you will be found. And i think these product, i know that's a dramatic example, but there's a lot of service space, companies, b to b companies and connected products that are trying to reach vastly too large of audience s. Their not finding traction. if you find traction, either you get revenue or you get funding.
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