The Manipulation Expert: CIA Spy Reveals You're Being Controlled! "You're Being Manipulated Without Realising It"! Andrew Bustamante
The Diary Of A CEO with Steven Bartlett
Perception Shapes Experience
To gain a competitive edge in business, it's crucial to understand that customers come with their own perspectives and needs. A coffee shop owner may focus on their superior product or unique ambiance but must also consider the entire customer journey. The shop is just one stop for the customer, who has their own priorities and experiences that can influence their purchasing decision. Recognizing this helps businesses to better align their offerings with customer expectations, ensuring they cater not only to what they believe is important but also to the actual needs of their clientele.
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