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The Misaligned Incentives in Healthcare
Personalizing payments in healthcare is just the first step towards ensuring that patients and providers focus on quality healthcare, not costs. Misaligned incentives between patients, payers, and insurance providers have resulted in complex payment systems and a broken healthcare experience. Patients struggle to understand coverage and access care, while providers struggle to get paid. Meanwhile, payers are incentivized to create difficult cost structures. This results in unchecked issues and higher costs for everyone in the system.