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Casey’s General Stores: Fueling Convenience - [Business Breakdowns, EP.125]

Business Breakdowns

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*Margins Across Convenience Stores - Food v Snacks v Gas *

The company wants to expand their gas station stores by adding kitchens to sell fresh food on top of groceries. While the margin on fuel is decent, the margin on groceries is much higher, especially fresh food. The goal is to increase the mix of fresh food products to attract customers. The company is also successful in the pizza industry and 75% of their traffic is unrelated to fuel. It would be interesting to see a breakdown of revenue and profitability between fuel and retail segments.

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