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Discussion on Instagram Ad Pricing and Upcoming Tech Events with Advertisers' Strategies
Instagram may charge advertisers for making their ads unskippable, allowing them to command a higher CPM. Advertisers believe that unskippable ads can be more effective, leading to increased charges by Instagram. The platform is in the testing phase, exploring options to enhance advertising effectiveness. Additionally, upcoming events like Apple's WWDC and the Apple Vision Show are significant in the tech industry, where discussions about Apple and competition are common. Plushcare offers telehealth services for weight loss, while Bombus donates to those in need with each purchase. Anthropics offers a range of AI models catering to different enterprise needs, setting industry benchmarks for intelligence, speed, and cost-effectiveness.