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33. How To Turn The "Hard Things" You Avoid Into Base Instincts You Can't Live Without

The Sam Ovens Podcast

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Consistency and Effort Equal Success

Success in sales heavily relies on the number of strategy sessions conducted, which directly correlates to client acquisition. Individuals who struggle to secure clients often do not engage in enough sales calls, with an average of around 30 needed to secure the first client. To master sales, more than 100 calls are necessary, aiming for a baseline conversion rate of 20%. Daily practice, persistence, and consistency, particularly the habit of conducting strategy sessions, is essential. Those reaching six figures typically engage in one to three strategy sessions daily, while those achieving seven figures have completed over a thousand calls. Establishing a routine through a trigger-action-reward framework further enhances the likelihood of achieving substantial financial success.

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