In this engaging episode of Partnering Leadership, Mahan Tavakoli is joined by Jeff Gothelf, a globally recognized author, speaker, and coach known for his expertise in organizational agility, product design, and customer-centricity. Jeff is the co-author of the insightful book Who Does What By How Much? A Practical Guide to Customer-Centric OKRs. Drawing on decades of experience and collaboration with leading organizations, Jeff shares practical strategies to help leaders implement Objectives and Key Results (OKRs) in ways that drive meaningful outcomes.The conversation explores why OKRs, often misunderstood as just another goal-setting framework, are in fact a transformative tool for aligning teams, fostering collaboration, and focusing on outcomes that truly matter. Jeff delves into the critical difference between outputs and outcomes, highlighting how focusing on behavior changes in customers creates measurable impact. His practical advice is grounded in real-world examples, making this episode a must-listen for leaders seeking to elevate organizational performance.Jeff also shares actionable steps for starting small with OKRs, experimenting with pilot teams, and scaling successful initiatives across the organization. He provides a nuanced perspective on the common pitfalls that derail OKR adoption, including the temptation to prioritize outputs over outcomes and the misalignment of accountability. This candid discussion offers a roadmap for leaders to overcome these challenges and create a culture of agility and continuous learning.From balancing transparency with accountability to maintaining alignment with an organization’s brand promise, this episode equips CEOs and senior executives with the tools and frameworks needed to navigate strategic change effectively. Whether you're familiar with OKRs or exploring them for the first time, Jeff's insights will challenge conventional thinking and inspire leaders to rethink their approach to goal-setting and customer success.Actionable TakeawaysYou'll learn why OKRs are more than just another framework—they're a mirror for your organization's ability to deliver on its brand promise.Hear how to differentiate between outputs (what you make) and outcomes (the changes you create) and why this shift is crucial for organizational success.Discover why starting small with OKR implementation—through pilot teams—leads to greater long-term success.Explore Jeff’s perspective on the most common mistake leaders make with OKRs and how avoiding it can transform your team's performance.Learn the secret to transparency in goal-setting without sacrificing accountability or collaboration within teams.Find out how OKRs enable agility, empowering organizations to adapt quickly to change while staying customer-focused.Uncover the importance of clarity, starting with the 'why' behind transformations, and how it strengthens buy-in from teams.Hear Jeff’s take on aligning OKRs with strategic priorities, even during moments of crisis or market disruption.Understand how OKRs differ from KPIs and how they serve as a bridge between strategy and execution.Connect with Jeff GothelfJeff Gothelf WebsiteJeff Gothelf LinkedIn Who Does What By How Much? A Practical Guide to Customer-Centric OKRs Connect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website

In this episode of the Partnering Leadership podcast, Mahan Tavakoli interviews Daniel Burrus, a world-renowned futurist, strategist, and author of The Anticipatory Organization: Turn Disruption and Change into Opportunity and Advantage.In the conversation, Daniel Burrus shares his powerful framework for anticipating the future and shaping strategies accordingly, emphasizing the importance of identifying hard and soft trends to gain certainty in an uncertain world. Throughout the conversation, Daniel Burrus dives deep into the principles and mindsets that enable leaders to become anticipatory rather than reactionary. He highlights the transformative power of the "both/and" principle, the "ideal use" principle, and the concept of disrupting yourself and your organization before others do. Daniel's expertise and engaging storytelling make this episode a must-listen for anyone looking to create a better future for themselves and their organization. Key Insights You'll Gain:Discover the difference between hard trends and soft trends and how they can help you develop low-risk, high-reward strategiesLearn how to become anticipatory and proactively identify and solve problems before they occurUnderstand the importance of embracing the "both/and" principle for accurate predictions and innovative thinkingExplore the "ideal use" principle and how it can help you cut through the hype surrounding new technologies and innovationsGain insights into the power of disrupting yourself and your business before others doUncover the potential of AI and how to harness its benefits while protecting against its risksDiscover why humans are infinitely upgradable and the importance of staying open-minded to learning new thingsLearn how to apply the "both/and" principle to various scenarios, from paper vs. digital to gas vs. electric carsConnect with Daniel BurrusThe Anticipatory Organization: Turn Disruption and Change into Opportunity and Advantage Daniel Burrus Website Daniel Burrus LinkedIn Connect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website

In this compelling episode of Partnering Leadership, Mahan Tavakoli sits down with Misha Glouberman, a celebrated expert in communication and collaboration, to explore the vital role of effective communication in leadership. Misha, author of The Chairs Are Where the People Go, draws on years of experience helping organizations improve team dynamics, resolve conflicts, and foster trust. His refreshing insights challenge traditional notions of leadership and offer a more human-centric approach to managing teams and driving change.Throughout the conversation, Misha emphasizes the importance of aligning actions with values, both for individuals and organizations. He delves into the often-overlooked barriers to effective communication, from unspoken assumptions to misaligned priorities, and shares practical tools for overcoming these challenges. His nuanced approach to building trust, fostering collaboration, and addressing conflict resonates deeply with the complexities of modern leadership.Misha's unique ability to break down abstract concepts into actionable steps sets this conversation apart. Whether it’s designing gatherings that truly connect people or addressing the hidden dynamics that fuel workplace silos, his advice is as practical as it is transformative. Leaders at all levels will find value in his guidance on how to create environments where feedback flows freely and trust becomes the foundation for success.Actionable TakeawaysDiscover why most organizational problems are rooted in communication breakdowns—and how to address them.Hear how to create an environment where feedback is not only welcomed but becomes a cornerstone of team growth.Learn why trust isn’t built overnight and the consistent actions leaders must take to foster it.Explore Misha’s counterintuitive advice on breaking silos by letting go of control.Uncover the key to aligning team actions with their core values and principles for sustained success.Find out how to turn gatherings into meaningful experiences that drive connection and collaboration—not just more presentations.Gain insights on navigating team conflict by focusing on role clarity and accountability.Understand how leaders can model a growth mindset by owning their role in organizational dynamics.Hear Misha’s practical framework for aligning your leadership approach with the challenges and goals of today’s workforce.Learn why the best communication tools are built on transparency, curiosity, and empathy—and how to apply them.Connect with Misha GloubermanMisha Glouberman Website Misha Glouberman LinkedIn Connect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website

In this episode of Partnering Leadership, Mahan Tavakoli sits down with Rob Sadow, the co-founder and CEO of Scoop and the mastermind behind The Flex Index. As a leading expert on the future of work, Rob shares his invaluable insights on navigating the seismic shift towards hybrid and flexible work arrangements. Drawing from his extensive experience and data-driven approach, Rob goes into the challenges and opportunities that come with this transformative change in the workplace. Throughout the conversation, Rob Sadow highlights the importance of embracing flexibility and adapting office spaces to meet the evolving needs of both employees and organizations. He discusses the role of data in guiding decision-making processes and shares strategies for fostering productivity, engagement, and work-life balance in the new era of work. Rob also sheds light on the impact of hybrid work on cities and the need for strategic planning to create more live-work-play environments. He emphasizes the significance of investing in smart policies to mitigate the long-term effects of this transition and set cities up for success in the coming decades. Listeners will gain a deeper understanding of the complex dynamics at play in the world of hybrid work and the key factors that contribute to the success or failure of companies as they navigate this uncharted territory.  Actionable Takeaways: Discover the stages of grief executives go through when confronting the new reality of work and how to reach acceptanceLearn why companies founded after 2010 have a competitive edge in the era of flexible workUncover the challenges faced by people managers in the transition to hybrid work and strategies for overcoming themHear how successful companies take an iterative approach to implementing hybrid work policiesExplore the role of cities in adapting to the shift towards hybrid work and the importance of investing in smart policiesGain insights into the common pitfalls of viewing hybrid work as merely a policy change and the need for a holistic approachFind out how to leverage data and benchmarking to make informed decisions about office space and employee experienceUnderstand the potential impact of AI on the future of work and its interaction with hybrid work modelsLearn how to foster a culture of collaboration, documentation, and outcome-based management in a hybrid settingConnect with Rob Sadow Flex Index Flex Index Newsletter Scoop Website Rob Sadow LinkedIn Connect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website

In this thought-provoking episode of Partnering Leadership, Mahan Tavakoli speaks with Shailendra Pratap Jain and Shalini Sarin Jain, co-authors of the book Managing Brand Transgressions: 8 Principles to Transform Your Brand. With decades of research and leadership experience, the Jains share compelling insights into how organizations can navigate brand crises with integrity and build resilience for the long term.The conversation dives deep into the principles that distinguish brands like Tylenol, Patagonia, and Ben & Jerry’s as models of authenticity and trust. Shailendra and Shalini reveal why managing brand transgressions goes beyond crisis management—it’s about embedding empathy, accountability, and transparency into the very fabric of leadership and culture. Drawing on examples from global brands, they dissect what happens when organizations prioritize profits over principles and offer actionable strategies to strike the right balance.As CEOs and senior executives face an age of hyper-connected digital transparency, this episode offers practical lessons on how to build trust and recover from missteps while strengthening your organization’s brand identity. Whether you're leading a small team or steering a multinational corporation, Shailendra and Shalini's insights will inspire you to rethink your approach to brand management in today’s complex landscape.Actionable Takeaways:Discover why addressing the pain of victims is the most critical first step in brand crisis management—and how few companies actually get it right.  Learn the "gold standard" principles from Tylenol’s crisis response that can guide your organization in times of uncertainty.  Hear how Patagonia and Ben & Jerry’s have successfully aligned their brand values with their business strategies, creating deep loyalty and lasting impact.  Uncover the risks of avoiding transparency in today’s digital age and why attempting to conceal mistakes often results in far greater consequences.  Explore how leadership tone at the top shapes middle management and employee responses during crises, for better or worse.  Find out how empowering employees with transparency and autonomy can turn them into frontline advocates for your brand, even during challenging times.  Understand why balancing principles and profits is not just a moral dilemma but a strategic necessity in building sustainable brands.  Learn how companies like Apple have turned public backlash into a moment to reinforce their brand authenticity and regain trust.  Gain insights into the leadership actions that can prevent your organization from becoming a cautionary tale, even before a crisis hits.  Connect with Shailendra Pratap Jain and Shalini Sarin JainBrand Transgressions Website Shailendra Pratap Jain LinkedIn Shalini Sarin Jain LinkedIn  Connect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website

In this compelling episode of Partnering Leadership, Mahan Tavakoli sits down with Allen Adamson, an influential thought leader in branding and marketing strategy and the author of the book Seeing the How: Transforming What People Do, Not Buy, to Gain Market Advantage. Adamson, whose experience spans working with major brands such as Unilever and Pepsi, brings a fresh perspective on how companies can differentiate themselves through customer experience innovation rather than relying solely on product features. His insights reveal the shift from traditional product-focused branding to creating memorable, seamless customer experiences that drive brand loyalty and relevance in today’s hyper-competitive market.The conversation dives into why product innovations alone are no longer enough to sustain a competitive edge, particularly as competitors replicate features almost instantly. Instead, Adamson stresses the need to understand and adapt to the evolving customer journey, observing how even subtle shifts in consumer expectations can present significant opportunities for organizations willing to lead in experience innovation. He shares stories from his career that illustrate why experience-focused brands consistently outperform those fixated on their products.Adamson also addresses the challenges of driving innovation in risk-averse organizations. He explains why the middle layers of management are often the biggest hurdles to change and offers actionable ideas for leaders to build a culture where innovation is encouraged and embraced. With real-world examples and strategic advice, he unpacks the role of cognitive diversity, customer empathy, and fresh perspectives in helping organizations anticipate market shifts before competitors do.Finally, Adamson explores the balance of human and AI interactions in customer experience, emphasizing that while technology can reduce friction, there is always a place for the human touch. Actionable Takeaways:Hear how experience innovation can sustain a competitive edge even in industries saturated with similar products and services.Learn why your brand’s future depends on understanding the customer journey and why even small changes in consumer expectations can open big opportunities.Discover why “ordinary” is never memorable and why exceptional moments in the customer experience are what will get your brand noticed and shared.Find out how cognitive diversity and fresh perspectives can help leaders spot market shifts that others miss—and why this is essential to staying relevant.Uncover strategies to break through middle management resistance to change, allowing innovation to flow more effectively across all levels of your organization.Understand the role of paranoia in leadership success and why being overly comfortable can be detrimental in today’s fast-paced business environment.Hear Allen’s insights on simplifying complex processes to improve customer satisfaction, transforming obstacles into competitive advantages.See how adopting a “focus on what stays the same” approach can help your organization innovate meaningfully without chasing every shiny new trend.Learn why balance is key when integrating AI into customer interactions, maintaining a human touch to deliver a memorable, personalized experience.Connect witConnect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website

In this episode of Partnering Leadership, host Mahan Tavakoli interviews philosopher, CEO, and bestselling author Brian Johnson on activating your organization's heroic potential. Having spent over half his career as a founder and business leader, Brian shares powerful insights on perseverance and excellence drawn from ancient wisdom and modern science.  In the conversation, Brian offers key lessons from his newest book, "Arete: Activate Your Heroic Potential," for overcoming adversity and leading teams through hardship. You'll discover Brian's fascinating concept of "anti-fragile confidence" and the rituals enabling leaders to cultivate it.  Hear how Brian trains his mind and body with world-class dedication - and why peak physical condition enables peak psychological performance when tackling stress. Finally, Brian defines the one "ultimate game" leaders must keep sight of in business and life.  In this conversation, you will learn:Why leaders should see adversity as a creative "wrestling partner" sent to build skills, like an ancient Greek heroThe moment-by-moment visualizing tactic for closing gaps between your potential and reality How an elite military leader defined the key to emotional resilience (and how to develop more of this quality)Why protocols and checklists matter as much personally for CEOs as they do for pilots and surgeonsThe four timeframes for properly assessing progress while avoiding imposter syndrome  How one trusted advisor coaches building "anti-fragile confidence" to thrive when problems intensifyThe critical question to ask when overwhelmed: "What's your protocol?" (and how to architect one)Why leaders should ask "What now?" rather than "Why me?" when adversity strikes   Connect with Brian JohnsonHeroicBrian Johnson Arete: Activate Your Heroic Potential Connect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website

In this episode of Partnering Leadership, Mahan Tavakoli sits down with David Ross, VUCA strategist and author of Confronting the Storm: Regenerating Leadership and Hope in the Age of Uncertainty. David is a renowned expert on VUCA (Volatile, Uncertain, Complex, Ambiguous) environments and has spent his career advising organizations on how to thrive amidst complexity and disruption. With a background as an ecologist, David brings a unique perspective to leadership—one that emphasizes the interconnectedness of the issues facing businesses and society today. His deep understanding of wicked problems, those challenges with no straightforward solutions, forms the backbone of this engaging conversation.The discussion centers around how leaders must adapt to the rapidly changing business landscape, where traditional approaches no longer work. David argues that the old leadership models—based on control and linear thinking—are ill-suited for the challenges we face today. Instead, he advocates for a more collaborative, emotionally intelligent, and resilient leadership style, one that embraces uncertainty rather than fighting it. He explains how technology, climate change, and societal shifts are creating a world that’s more BANI (Brittle, Anxious, Nonlinear, and Incomprehensible), and what leaders need to do to stay ahead.Throughout the episode, David draws on his extensive experience advising CEOs and leadership teams, offering practical insights into how organizations can navigate the unpredictability of today’s environment. He also delves into the importance of hope and optimism, even in times of crisis, and how leaders can turn challenges into opportunities for growth and innovation. Actionable Takeaways:You'll learn why traditional leadership models based on control and linear thinking are no longer effective in today's VUCA world—and what you need to replace them with.Hear how embracing uncertainty and fostering resilience can transform how your organization responds to crises and wicked problems.Discover the power of emotional intelligence in leadership and why listening is just as important as speaking in today’s collaborative environments.Find out what David means by a BANI world (Brittle, Anxious, Nonlinear, and Incomprehensible) and how leaders can adapt to thrive in these unpredictable times.Explore the importance of hope and optimism in leadership and how turning crises into opportunities is key to long-term success.Understand why future literacy and foresight are critical tools for leaders looking to anticipate change and guide their organizations through complexity.Learn why David believes that normalcy has left the building and how leaders must evolve to lead effectively in this new reality.Hear David's insights on why collaboration—not isolation—is the future of leadership and how diverse perspectives fuel innovation.Gain insight into why scenario planning is a powerful tool for leaders to prepare for multiple futures and make better strategic decisions.Connect with David RossDavid Ross Website Confronting the Storm: Regenerating Leadership and Hope in the Age of UncertaintyDavid Ross LinkedInConnect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website

In this episode of Partnering Leadership, Mahan Tavakoli is joined by Douglas Squirrel, co-author of *Agile Conversations*, a transformative book that dives deep into the art of having productive conversations in organizations. Douglas Squirrel, a seasoned technology leader and coach, shares his journey from struggling to communicate effectively with non-technical leaders to discovering frameworks that have radically changed how teams collaborate and make decisions. His passion for helping organizations unlock their potential through better conversations is palpable, and the strategies he presents are both practical and actionable.At the core of the conversation is the idea that many leadership and business challenges stem from poor communication, especially when stakes are high. Douglas introduces the concept of "model two" reasoning, a method of shifting from defensive, closed-off thinking to open, curiosity-driven conversations. Throughout the episode, Squirrel outlines how leaders can build trust, foster collaboration, and make better decisions by focusing on the quality of their interactions, not just the content of their discussions.Leaders in fast-paced industries, especially those leading technology or innovation-driven teams, will find Squirrel’s insights particularly relevant. His approach to improving communication is likened to practicing a sport—it requires effort and repetition, but the benefits are immense. From navigating difficult conversations to breaking down silos between departments, Douglas illustrates how leaders can transform the culture of their teams by mastering the art of meaningful conversations.Whether you're a CEO striving to foster better communication within your leadership team or a senior executive looking for ways to enhance cross-functional collaboration, this episode is packed with practical wisdom. Douglas Squirrel's methods have been honed through years of experience in leading technology teams, but his insights apply to anyone seeking to elevate their leadership effectiveness through the power of dialogue. Don’t miss this episode—it could very well change the way you approach conversations in your organization.Actionable Takeaways:Hear how to overcome communication barriers in cross-functional teams by focusing less on technical jargon and more on relationship-building.You'll learn why defensive reasoning is holding your team back and how to shift toward curiosity-driven conversations that foster collaboration.Discover how the right kind of questioning can unlock hidden insights that may be missing from your leadership discussions.Explore why ‘disagree and commit’ can sometimes be dangerous and how true alignment comes from genuine dialogue.Hear how to use 'back-briefing' to ensure accountability while giving your teams the freedom to innovate and solve problems their way.Find out why learning to have better conversations is like practicing a sport and why it’s essential for long-term leadership success.Get practical tips for identifying when a trust conversation is necessary to build stronger, more collaborative teams.Uncover the biggest mistake leaders make when trying to include everyone in decision-making and how to avoid it.Connect with the Douglas SquirrelDouglas Squirrel Website    Douglas Squirrel LinkedInConnect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website

In this insightful episode of Partnering Leadership, Mahan Tavakoli welcomes Emmanuel Daniel, global thought leader, futurist, founder of The Asian Banker, and author of The Great Transition: The Personalization of Finance is Here. Emmanuel brings a wealth of experience from decades of engaging with top financial leaders and institutions worldwide, and his expertise shines through in this engaging conversation. With a deep understanding of how technology is reshaping the financial industry, Emmanuel challenges the status quo and offers a thought-provoking vision for the future of business, finance, and society.The episode centers on Emmanuel’s book, The Great Transition, where he explores how finance is being fundamentally transformed by the rise of personalization and decentralization. Emmanuel provides a compelling argument that technology is empowering individuals like never before, enabling them to bypass traditional financial institutions. But this is just the beginning—he reveals that this transition is not limited to finance but is reshaping the fabric of society itself.Throughout the conversation, Emmanuel goes into the “network effect,” explaining how it is changing the rules of engagement for businesses, institutions, and individuals. As industries face increasing pressure from disruptive technologies, Emmanuel highlights the critical need for leaders to embrace these changes or risk becoming obsolete. His insights are especially relevant for senior executives navigating the complex landscape of digital transformation and leadership in an interconnected world.Listeners will come away from this episode with a renewed understanding of how technology is disrupting not just finance but every facet of society. Emmanuel’s observations about the power of networks, the personalization of industries, and the decentralization of control are crucial for leaders seeking to stay ahead in today’s fast-changing business environment. This episode offers actionable insights and thought leadership that will resonate with CEOs, executives, and anyone interested in the future of leadership and finance.Actionable Takeaways:You'll learn how the "personalization of finance" is putting unprecedented control in the hands of individuals and what that means for the future of traditional financial institutions.Hear how the network effect is disrupting industries by shifting power from large institutions to decentralized communities, changing the rules of business and finance.Discover why blockchain and crypto aren't just financial tools but represent a deeper shift toward decentralization and individual empowerment.Find out why executives need to embrace the network effect in their leadership strategies to stay relevant in a rapidly evolving digital landscape.Explore how the future of work is being redefined by self-employment and the critical role of building your personal network to thrive in a networked economy.Gain insights into why platforms like Facebook are losing their dominance and how new technologies are enabling individuals to create their own platforms and communities.Connect with Emmanuel DanielEmmanuel Daniel Website and Blog The Great Transition: The Personalization of Finance is Here Emmanuel Daniel LinkedIn Connect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website