The Game with Alex Hormozi

Your focus determines your reality. Today, Alex (@AlexHormozi) shares with us a time when he was asked to be a coach/consultant and what was the reason he ultimately said no to these offers (even if they were willing to pay a high amount for his time). Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:45) - Better journey, better opportunities to say no, avoid distractions(3:22) - Focus on scaling business, more of the same thing(4:59) - Attention on other things, build onto existing model(5:58) - Avoid shiny objects, better opportunities to say noFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

The salesman has the weight of the brand behind them, and the brand is the story. Today, Alex (@AlexHormozi) takes us back to the time he started out at his first gym, the problems he faced at the time, and how he turned a really bad situation into gold by changing the narrative and language around his offer. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:45) - Getting conviction and repetition(2:55) - Overcoming a challenging first sale: tonality and words matter(5:32) - Unique gym angle attracts people: private rooms, exclusivity(6:56) - Story behind the story defines your company's identity(7:53) - Creating a business story that others want to associate withFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

No means… Yes? Wait, what? Today, Alex (@AlexHormozi) talks about an interesting way to get clients to say yes to your sale, and why this tactic is not only foolproof but also very beneficial to your skill in sales. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:20) - Upsells drive profit by getting clients to say yes.(2:07) - Example of sales trick with earmuffs and coats.(5:09) - Close sales by directly asking clients what they want.(7:58) - Utilize upsells in business for additional revenue.Follow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

Which way is it again? Today, Alex (@AlexHormozi) talks about 5 ways you can increase your lead quality, how each of these ways work, and how you can optimize these to your advantage. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:10) - Targeting, steps, and offer: ways to increase lead quality.(2:47) - Application and value first: more ways to increase lead quality.(5:07) - Understand business model, start wide, monetization structures, etc.(7:58) - Keep tweaking to improve lead quality process.Follow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

You have to pick one which you can win at. You can’t win with all. Today, Alex (@AlexHormozi) talks about one of the common mistakes new entrepreneurs make: niche hopping, discusses the 5 stages that the entrepreneur will go through, and why picking just one is way better than spreading yourself too thin. Note: there is no shortcut, you have to put in the work.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:16) - Alex's failed attempt at owning multiple businesses for more money.(3:08) - 5 stages of Niche Hopping: optimism, pessimism, despair, perseverance, achievement.(6:54) - Confronting head problems is key to achieving eight-figure goals.(9:05) - Winning requires sticking through tough times when others give up.(10:59) - Gym Launch's success through continuous testing and improvement.(13:54) - Focusing on one niche, persevering through challenges for mastery.Follow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

Listen in as Alex guest stars on the "Franchise Secrets" podcast. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Follow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

Genuinely my interest is in making you money. Alex (@AlexHormozi) talks about the major changes that the fitness industry has experienced in the past few months. He also breaks down the events and offers insights into the current state of the industry. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:57) - Market outlook: rough year ahead due to current circumstances(5:06) - Driving growth in fitness industry amidst new habits(7:47) - Alex explains why his company adapted to online model(13:51) - Online model surpasses gym revenue and profit in 4 months(17:39) - Unknown if fitness industry improves; online model more scalableFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

Learn the crucial mistake many business owners make with pricing strategies. Discover the importance of sales skills and how to negotiate discounts effectively. Explore how to protect profit margins while maintaining pricing integrity. Hear a personal story illustrating the costly consequences of undervaluing services. Gain insights into strategic pricing to maximize profitability and the necessity of knowing your business costs. This discussion emphasizes a confident approach to sales and the value of self-worth in pricing.

Balance is not found, it’s created. Today, Alex (@AlexHormozi) talks about finding the right balance between the performance and role when it comes to managing your employee’s workflow. He also shares the metrics that are needed to find the balance.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:45) - Manage roles through balanced metrics, balancing performance and role.(2:17) - Define metrics to push individuals for better performance.(4:06) - Find the sweet spot between positive and negative aspects.(5:53) - Train employees with two metrics to maintain high-level performance.Follow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

You are always going to be paid for the value that you can create in the marketplace. Today, Alex (@AlexHormozi) shares with us the steps in the four quadrant model that helps you solve your cash flow issues and a math example that uses all these steps. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps: (1:07) - Cash flow issues: acquire customers, increase value per customer.(1:58) - 1st step: add upsells to products, introduce customers.(4:32) - 2nd and 3rd steps: add-on services, offer 10% discount.(6:28) - 4th step: tie continuity into acquisition process, downsell upsell.(8:42) - Math example: upfront earnings in first 30 days.(13:20) - Research on customer retention: expansion revenue, Ascension.Follow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition