Podcast Junkies - Storytelling Interviews & Conversations with Podcasters Podcasting Passionately

Episode SummaryFounder of Spotlight Podcasting, Jonathan Baille Strong, joins the show to share his experience with the intricacies of launching a podcast, growing as an interviewer and formatting podcasts so that they are guest friendly. Jonathan is also the host of two shows, Podcasting for Consultants and Leaders of Consulting. Today, Harry and Jonathan talk about the work Jonathan and his team are doing at Spotlight Podcasting to deliver full-service production solutions to ensure that their clients’ podcasts align with their business goals. Harry and Jonathan geek out over podcast tech, tools and the latest news around the industry. Finally, Jonathan shares why he believes gifs are a great branding tool as well as some of the unique projects he’s working on currently.Episode SponsorFullCast – https://fullcast.co/Key Takeaways06:39 – Founder of Spotlight Podcasting, Jonathan Baillie Strong who shares his background growing up in Europe and his podcasting journey18:28 – Jonathan talks about what inspired him to launch his own podcast and the work Jonathan did with Startup Institute24:08 – An extensive background in consulting28:54 – The truth about entrepreneurship35:47 – Spotlight Podcasting’s origin story38:58 – Harry and Jonathan dissect an interesting inquiry on gratitude47:54 – Make Noise52:43 – Figma templates for podcast artwork56:18 – Jonathan’s fascination with gifsTweetable Quotes“[Startup Institute] wasn’t necessarily about building companies up. It was more about helping individuals tap into the start-up ecosystem.” (22:12) (Jonathan)“I think there are always pros and cons of going into any entrepreneurial endeavor. It just took me a while to weigh those and figure out the way. I think I was a bit short-sided at first.” (30:54) (Jonathan)“Even as an interviewer - I’m not an extremely experienced interviewer - and I just find it better for myself, and often the guest, to have a set structure of questions to fall back on. I know it does sometimes come across as formulaic, but I just find that it’s easier for the guest to prepare and it gives you license to diverge sometimes. It depends on the preference of the guest.” (47:02) (Jonathan)Resources MentionedPodcast Junkies Website: podcastjunkies.comPodcast Junkies YouTube: https://www.youtube.com/c/Podcastjunkies/Podcast Junkies Facebook Group: https://www.facebook.com/groups/podcastjunkiesjunkies/Podcast Junkies Facebook: https://www.facebook.com/podcastjunkiesPodcast Junkies Twitter: https://twitter.com/podcast_junkiesPodcast Junkies LinkedIn: https://www.linkedin.com/company/podcastjunkiesThe Podosphere: https://www.thepodosphere.com/Podcast Index, Value4Value & NewPodcastApps: https://podcastindex.org/Jonathan’s LinkedIn – https://www.linkedin.com/in/jonbstrong/Jonathan’s Website – https://jonbstrong.com/Spotlight Podcasting Website – https://spotlightpodcasting.com/Jonathan’s Podcasts:Leaders of Consulting – https://spotlightpodcasting.com/leaders-of-consulting/Podcasting for Consultants – https://podcasts.apple.com/us/podcast/podcasting-for-consultants/id1561626891Spotlight Podcasting Instagram – https://www.instagram.com/slpodcasting/Spotlight Podcasting Facebook – https://www.facebook.com/slpodcastingSpotlight Podcasting YouTube Channel – https://www.youtube.com/channel/UCse3vcbrr8Dz-I01g_jBIiQSpotlight Podcasting LinkedIn – https://www.linkedin.com/company/slpodcasting/Jonathan’s Email – linkedin@jonbstrong.comLink to The Four-Hour Work Week – https://www.amazon.com/s?k=tim+ferriss+the+four+hour+work+week&gclid=Cj0KCQiAjJOQBhCkARIsAEKMtO1OP1_T5VHWzSszYeutmtclT5pSSj8hdDS577LJd9kW0m38y8bGdesaAtyAEALw_wcB&hvadid=323755745753&hvdev=c&hvlocphy=9004216&hvnetw=g&hvqmt=e&hvrand=17820217027236596514&hvtargid=kwd-437650885154&hydadcr=21936_10172383&tag=googhydr-20&ref=pd_sl_yfls926g9_eLink to Techstars – https://www.techstars.com/Link to Access to Anyone Podcast –https://www.accesstoanyonepodcast.com/Link to 7:47 Conversations – https://podcasts.apple.com/us/podcast/7-47-conversations/id1358391891Link to Make Noise – https://www.amazon.com/Make-Noise-Creators-Podcasting-Storytelling/dp/1523504552Link to Figma – https://www.figma.com/Link to Giphy – https://giphy.com/Link to Descript – https://www.descript.com/Link to Studio Sound – https://www.descript.com/studio-soundLink to Notion – https://www.notion.so/Link to ClickUp – https://clickup.com/Link to Sigma – https://www.sigmacomputing.com/🎙️🎙️🎙️Podcast Production & Marketing by FullCast

Episode SummaryAustin Petersmith is the Founder and CEO of Racket, an organization that provides the easiest way to tell audio stories and connect with people who want to hear them. Austin joins today’s episode to share his experience as an online community builder. Austin and his team at Racket amplify voices in the audio industry so that those who want to have their stories told can have that opportunity. Today, Austin and Harry talk about podcast monetization, the incredible progress that has been made in podcasting technology and what inspired Austin to make the jump from journalism to entrepreneurship. Austin speaks to the challenges he’s faced as a creator and why he feels so passionately about the work he does.Episode SponsorFullCast – https://fullcast.co/Key Takeaways06:30 – Founder and CEO of Racket.com, Austin Petersmith joins the show to share his background as an online community builder and how he’s focused this skill on helping the podcasting community13:42 – Austin reflects on what inspired him to launch Capiche20:57 – Making the shift from journalism to entrepreneurship22:23 – Racket’s origin story32:20 – Amplifying voices who want their stories told39:05 – Austin speaks to the work he’s doing with Podcash and other trends he’s noticed in the podcasting industry50:30 – Something Austin has changed his mind about recently and the most misunderstood thing about him53:56 – Harry thanks Austin for joining the show and let’s listeners know where they can connect with him and learn more about RacketTweetable Quotes“Email allows you to build a direct relationship with an audience. And that’s what makes email newsletters a really powerful thing. A person subscribes to your newsletter and you have that direct relationship that’s not at the whim of Facebook or any other platform that can sit between you and your audience.” (10:16) (Austin)“Community and user generated content are things that have always inspired me. If you can provide the tools to help someone put some sort of thought from their brain out onto the Internet where another person can get value from it, that’s just a magical thing.” (16:13) (Austin)“The more I learned, the more I realized that something is broken here for sure. Because so many people have something to say and this medium [podcasting] is working for so few of them.” (26:05) (Austin)“What we see as a problem is that the number of people that are publishing their voice online today is way smaller than the number of people who are interested in publishing their voice online. And that’s what we want to solve.” (32:20) (Austin)“As we look at ways to help the creators on Racket monetize, I’m really interested in how we can decentralize that portion.” (49:50) (Austin)Resources MentionedPodcast Junkies Website: podcastjunkies.comPodcast Junkies YouTube: https://www.youtube.com/c/Podcastjunkies/Podcast Junkies Facebook Group: https://www.facebook.com/groups/podcastjunkiesjunkies/Podcast Junkies Facebook: https://www.facebook.com/podcastjunkiesPodcast Junkies Twitter: https://twitter.com/podcast_junkiesPodcast Junkies LinkedIn: https://www.linkedin.com/company/podcastjunkiesThe Podosphere: https://www.thepodosphere.com/Podcast Index, Value4Value & NewPodcastApps: https://podcastindex.org/Austin’s LinkedIn – https://www.linkedin.com/in/awwstn/Austin’s Twitter – https://twitter.com/awwstnRacket Website – https://racket.com/Link to Podcash – https://www.podcash.com/Link to Stir – https://www.usestir.com/Link to Podcast Index – https://podcastindex.org/Link to Inside Podcasting Newsletter – https://inside.com/podcastingLink to Twilio – https://www.twilio.com/Link to Anchor – https://anchor.fm/Link to Good Pods – https://www.goodpods.com/🎙️🎙️🎙️Podcast Production & Marketing by FullCast

Episode Summary:Founder and CEO of Ossa Collective, Marla Isackson, joins the show to discuss the incredible work she’s doing to elevate and amplify women’s voices worldwide. Marla is also the host of The Mind Of A Mentor podcast, the show that features topical conversations and vital advice for podcasters about podcasting.Today, Harry and Marla engage in a rich discussion about Marla’s extensive business background, Marla’s passion for raising women up and what inspired her to launch Ossa Collective. Marla expounds on her process for identifying and hiring a passionate world-class team as well as her thoughts on the virtual shift that has occurred in the workplace. They talk about what led Marla to podcasting and what she loves most about the incredibly supportive podcast community. Finally, Marla shares her future goals for Ossa, explains how she came up with the name Ossa and makes a unique ask of the audience.Episode Sponsors:Focusrite – http://pcjk.es/focusriteFullCast – https://fullcast.co/Key Takeaways:06:30 – Founder and CEO, Marla Isackson joins the show to share her eclectic background in business and the decision to launch the world’s first women-focused podcast advertising network 20:37 – How Marla has grown and improved as a podcast host and what goes into her research process 26:29 – Ossa Collective’s origin story 35:02 – Building a passionate, world-class team 38:19 – Working remotely vs. in-person 43:22 – A warm and supportive podcast community 45:52 – Ossa’s roadmap to world domination 50:04 – Marla’s ask of the audience52:07 – The inspiration behind the name ‘Ossa’ 53:02 – Something Marla has changed her mind about recently and 56:01 – Harry thanks Marla for joining the show and let’s listeners know where they can connect with her and learn more about Ossa CollectiveTweetable Quotes:“I really focused on why I was doing it, which was to hear the stories of heroes - amazing women who have had fabulous lives and to talk to them about their experiences with mentorship. I met some very cool women doing this. The conversations were incredible and very emotional.” (16:33) (Marla)“And I thought about it and realized that podcasting is a natural medium for women. We like to have conversations and we’re really good at it.” (28:08) (Marla)“We’re looking to partner with companies that are focused on elevating the voices of women in their companies. And I think that there is definitely a lot of opportunity to go beyond the podcasting industry.” (32:35) (Marla)“The podcast people are the nicest and incredibly collaborative. Yes, everyone says this, but it’s the truth. We all want to help each other. And, I’m not gonna succeed by putting someone else down. I’m gonna succeed when someone else succeeds, and vice versa.” (43:51) (Marla)“The people who listen to these podcasts are devoted. It’s a niche audience, but they are so devoted to their host. So when a host recommends a product, you better believe that ask will convert. So, I guess my ask would be, ‘Don’t discount us. Count us in. We are growing. We have a lot of powerful women in our network and we’d like to talk to you. And we want to make this mutually beneficial and I think we can.” (51:19) (Marla)Links Mentioned:FullCast Website – https://fullcast.co/Podcast Junkies Junkies Facebook Group –https://www.facebook.com/groups/podcastjunkiesjunkies/Link to Podfest Expo Virtual Summit – https://podfestexpo.com/Link to The Podosphere – https://www.thepodosphere.com/Marla Isackson LinkedIn - https://www.linkedin.com/in/marlaisackson/Ossa Collective Website – https://ossacollective.com/ Ossa Collective Twitter – https://twitter.com/ossacollective Ossa Collective YouTube Channel – https://www.youtube.com/channel/UC5DzNimKAu9h_aQ5WQPLO6w Ossa Collective LinkedIn – https://www.linkedin.com/company/ossa-collective/ Ossa Collective Instagram – https://www.instagram.com/ossacollective/ Ossa Collective Facebook – https://www.facebook.com/ossacollectivenetwork Marla’s Podcast: Mind Of A Mentor – https://podcasts.apple.com/us/podcast/mind-of-a-mentor/id1288309624 Marla’s Email – Marla@ossacollective.com Link to Edison Research – https://www.edisonresearch.com/podcast-research/ Link to Neilsen Research – https://www.nielsen.com/us/en/insights/podcast/Link to IAB Research – https://www.iab.com/session/iab-research-podcast-ad-revenue-and-marketplace-trends/ Link to ShePodcasts – https://www.shepodcasts.com/ 🎙️🎙️🎙️Podcast Production & Marketing by FullCast

Episode Summary:Husband and wife team Garret and Sabrina are the dinosaur enthusiasts behind I Know Dino, the big dinosaur podcast that covers news, interviews, and discussions about dinosaurs. They love dinosaurs so much that they even had a dinosaur themed wedding! They love connecting with fellow dinosaur enthusiasts, and encourage others to reach out to them via their multiple channels.Today, Garret and Sabrina engage in a conversation with Harry about their passion for dinosaurs, the lost art of research and the amazing and thoughtful community they’ve built through the I Know Dino podcast. Garret and Sabrina share their thoughts on dinosaur culture and how they’re showcased in television and film. They discuss how they approach sponsorships, why they chose to set up a Patreon account and their plans for the future of their show.Episode Sponsors:Focusrite – http://pcjk.es/focusriteFullCast – https://fullcast.co/Key Takeaways:06:16 – Husband and wife duo, Garret and Sabrina join the show to discuss podcast discoverability, their passion for dinosaurs and the balance required to work together 16:00 – The inspiration to launch I Know Dino and the most memorable interview Garret and Sabrina conducted 19:48 – Richard Owen, the dinosaur godfather 22:47 – The amount of research that goes into each interview 26:06 – Positive feedback from dinosaur enthusiasts 29:23 – The lost art of research 32:30 – Engaging with sponsors and setting up Patreon 36:50 – A community unlike any other 39:42 – Upcoming projects on the horizon for I Know Dino 43:38 – Dinosaurs in film and television 45:38 – Why more dinosaurs are being discovered now than ever before 49:28 – Plans for the podcast in 202253:06 – The Indiana Jones of paleontology and the possibility of bringing dinosaurs back to life 56:34 – Harry thanks Garret and Sabrina for joining the show and let’s listeners know where they can connect with themTweetable Quotes:“We’ve also talked to a few people who have worked on the Jurassic Park and Jurassic World movies, which is very interesting. And, after doing this for seven years, we have found a way to connect dinosaurs to any conversation.” (19:03) (Sabrina)“It doesn’t take much research to find that a T-Rex was probably a predator. It doesn’t have the types of adaptations you’d expect to see in a scavenger. It has tons of adaptations you’d expect to see in a predator. Other times, you do have to dig a little bit deeper when you’re looking for a question that isn’t as popular as T-Rex.” (31:46) (Garret)“For sponsors, that one was a lightbulb moment when we were talking to a friend who knew much more about marketing than us at the time. And we were planning on going on a road trip where there’s a lot of dinosaur museums. And she said, ‘Why don’t you ask the museums if they want to sponsor you?’” (32:57) (Sabrina)“The community is definitely both of our favorite parts. It’s the most rewarding. Some days it feels harder to get the show out and then you login to Discord or you read some of the messages people have sent and you think, ‘Yes, this is why we’re doing it. I’m ready to go.’” (37:06) (Sabrina)“I think it’s a combination of things. You’ve got more people who want to be paleontologists because of movies like Jurassic Park. But also the technology has gotten better. It’s not that easy to find a fossil but we have better tools now to excavate and prepare it and study them.” (46:01) (Sabrina)Links Mentioned:FullCast Website – https://fullcast.co/Podcast Junkies Junkies Facebook Group – https://www.facebook.com/groups/podcastjunkiesjunkies/Link to Podfest Expo Virtual Summit – https://podfestexpo.com/Link to The Podosphere - https://www.thepodosphere.com/Link to Society of Vertebrate Paleontology – https://vertpaleo.org/ I Know Dino Instagram – https://www.instagram.com/iknowdino/ I Know Dino Facebook – https://www.facebook.com/iknowdino/ I Know Dino Twitter – https://twitter.com/iknowdino I Know Dino Patreon – https://www.patreon.com/iknowdino I Know Dino Tumblr – https://iknowdino.tumblr.com/ I Know Dino Pinterest – https://www.pinterest.com/iknowdino/_created/ I Know Dino TikTok – https://www.tiktok.com/@iknowdino I Know Dino LinkedIn – https://www.linkedin.com/company/i-know-dino/ I Know Dino Audible – https://www.audible.com/pd/I-Know-Dino-The-Big-Dinosaur-Podcast-Podcast/B08K56ZVZ6 I Know Dino YouTube Channel – https://www.youtube.com/c/iknowdino I Know Dino Podcast – https://iknowdino.com/ Podcasts Mentioned: Twit: This Week In Tech – https://twit.tv/shows/this-week-in-tech The Skeptics Guide to the Universe – https://www.theskepticsguide.org/ 🎙️🎙️🎙️Podcast Production & Marketing by FullCast

Episode Summary:Singer-songwriter and self-described modern-day troubadour, Jack Stafford joins the show to share his passion for creating good songs for good causes. Jack is the host of Podsongs, a unique podcast where musicians interview inspirational people, in service to others, as inspiration for brand new songs. Today, Harry and Jack share in a rich discussion about spirituality, the motivation behind creation and the importance of preserving knowledge for future generations. Jack shares his musical background and why the COVID lockdowns led him unexpectedly to podcasting. Now Jack is on a new mission entirely as he discusses his future endeavors and what he hopes to achieve through podcasting.Episode Sponsors:Focusrite – http://pcjk.es/focusriteFullCast – https://fullcast.co/Key Takeaways:06:28 – Jack Stafford talks about his passion for making music, his background as a songwriter and music producer and what inspired him to launch Podsongs 15:56 – From musician to copywriter 19:10 – Preserving knowledge across generations 24:16 – Prep work and research that goes into each interview 32:32 – The motivation of creation 35:26 – The Aetherius Society and Jack’s spiritual journey 43:57 – What’s next for Jack and his podcast 52:24 – Harry thanks Jack for joining the show and let’s listeners know where they can connect with himTweetable Quotes:“Over the past year, the most rewarding interviews have been the ones not when someone’s written a book, but when they’ve done it for a good cause like air quality or air pollution, something to save the planet or humanity.” (14:00) (Jack)“It goes back to the copywriting background where you get this brief which is this very complicated, boring document and you’re supposed to pull out the benefits from the features. So, when I interviewed a sleep doctor, he talked about how there are these different chronotypes and we’re all a different chronotype and you can sleep based on your type of biorhythm. So, if I put that in a song, more people will hear about it and more people will study his book.” (19:55) (Jack)“Ignorance is the only crime on the Earth. And if we can solve this, all the other problems will be solved.” (34:55) (Jack)“It will have this trickle-down effect because most people listening to this will just roll their eyes, but because we’re in this reincarnation cycle where, along the other realms, the membership is much higher. So, when you’re born back on this realm, there are some people that it will take just one word to connect.” (47:34) (Jack)Links Mentioned:FullCast Website – https://fullcast.co/Podcast Junkies Junkies Facebook Group – https://www.facebook.com/groups/podcastjunkiesjunkies/Link to Podfest Expo Virtual Summit – https://podfestexpo.com/Link to The Podosphere - https://www.thepodosphere.com/Link to Aetherius Society - https://www.aetherius.org/Link to Descript - https://www.descript.com/Jack’s Website - https://podsongs.com/Podsongs Instagram - https://www.instagram.com/podsongs/Podsongs Facebook - https://www.facebook.com/podsongs/Podsongs Twitter - https://twitter.com/podsongs?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5EauthorJack’s Podcasts:Mysticast – https://open.spotify.com/show/7Ct8dufDZMUmM24CD2FQnAPodsongs – https://podsongs.com/🎙️🎙️🎙️Podcast Production & Marketing by FullCast

Episode Summary:Harry welcomes to the show co-founder of Motion, Tristan Pelligrino. Through his work, Tristan and the team at Motion helps small marketing teams at B2B technology companies launch a branded podcast in less than 21 days. Tristan is also the co-host of The Recorded Content podcast, a show for small, scrappy marketing teams who are looking to launch & grow a successful B2B podcast.Today, Harry and Tristan discuss the challenges of launching, running and growing a podcast. Tristan shares his experiences in content creation and why podcasting is more than just an audio channel. Harry and Tristan talk about the collaborative nature of the podcasting industry and the most unique and niche podcast topics they’ve come across throughout their individual podcast journeys. Finally, Tristan speculates on the future of the industry and what he anticipates in the coming years.Episode Sponsors:Focusrite – http://pcjk.es/focusriteFullCast – https://fullcast.co/Key Takeaways:06:28 – Harry and Tristan talks about his initial career dream and his journey to founding his own company12:24 – The moment podcasting came on Tristan’s radar and what Motion does16:10 – Getting connected with SquadCast20:32 – A uniquely collaborative and open community and the future of the podcast industry30:10 – Harry and Tristan talk about the most unique and niche podcasting topics they’ve come across in their careers44:12 – Podcast discovery49:26 – Something Tristan has changed his mind about recently and the most misunderstood thing about him59:15 – Harry thanks Tristan for joining the show and let’s listeners know where they can connect with himTweetable Quotes:“When people say the word, ‘podcast,’ they traditionally think of the audio form. Podcast is more than an audio channel. It’s more than just putting up an audio file, an mp3 file. We view it a bit differently where it’s more of a communication platform where you get video content, audio and written content all from that same genuine conversation.” (14:23) (Tristan)“The podcast community is unique in that everyone is so collaborative. I came up in the video production industry and I would say that there’s a lot of similarities there because it takes a village to put a video together. If you’re not able to work with a lot of people, it’s very difficult to get to the finish line.” (21:18) (Tristan)“The beauty of podcasting is that you’re just never done. There’s always opportunities to test new things. There are always ways to ask different questions and different ways to assemble your podcast.” (24:36) (Tristan)“For me, as a podcast consumer, I jump around all over the place. I’ll binge a show that I haven’t listened to in a while. I’ll listen to eight or ten episodes if I’m going on a long road trip or what have you. But I’m also always looking for new stuff too, a new host or a new topic.” (47:51) (Tristan)Links Mentioned:FullCast Website – https://fullcast.co/Podcast Junkies Junkies Facebook Group – https://www.facebook.com/groups/podcastjunkiesjunkies/Link to Podfest Expo Virtual Summit – https://podfestexpo.com/Link to The Podosphere - https://www.thepodosphere.com/Link to SquadCast - https://squadcast.fm/Link to On Deck No Code - https://www.beondeck.com/no-codeLink to Motion - https://motionagency.io/Tristan’s LinkedIn - https://www.linkedin.com/in/tristanpelligrino/Tristan’s Twitter - https://twitter.com/tpelligrinoTristan’s Podcast:Recorded Content - https://podcasts.apple.com/us/podcast/recorded-content-helping-b2b-marketers-use-a/id1555122649Books Mentioned:Make Noise - https://www.amazon.com/Make-Noise-Creators-Podcasting-Storytelling/dp/1523504552/ref=asc_df_1523504552?tag=bingshoppinga-20&linkCode=df0&hvadid=80401880071863&hvnetw=o&hvqmt=e&hvbmt=be&hvdev=c&hvlocint=&hvlocphy=&hvtargid=pla-4584001425728657&psc=1🎙️🎙️🎙️Podcast Production & Marketing by FullCast

Episode Summary:Harry welcomes to the show founder, podcaster and entrepreneur, Eric Johnson. Eric is the host of Follow Friday, the podcast about who you should follow online. Every week, Eric talks to creative people about who they follow, and why. He’s also the founder of LightningPod, a podcast consulting firm that helps its clients achieve their podcasting goals. Today, Harry and Eric engage in a discussion on the evolution of journalism, Eric’s experience at All Things Digital and what inspired Eric to launch a podcast focused on interesting people you should follow. Eric shares some of the biggest lessons he’s learned as a podcaster, talks about his love of movies and speaks to the idea that you can’t possibly consume the amount of content out there. Episode Sponsors:Focusrite – http://pcjk.es/focusriteFullCast – https://fullcast.co/Key Takeaways:06:17 – Harry and Eric talk about podcast recommendations, Eric’s background in journalism and the importance of keeping Big Tech in check  19:06 – The death of local news 24:27 – Eric’s experience at All Things Digital 30:16 – Defining what is newsworthy and journalists Eric admires 35:49 – Eric’s podcast origin story and what the production cycle looks like for Recode 43:44 – Tools that aided Eric as a podcast producer 44:54 – The inspiration to launch Follow Friday 50:57 – Lessons learned from podcasting 54:11 – You can’t possibly consume it all, so stop trying 1:01:54 – Harry thanks Eric for joining the show and let’s listeners know where they can connect with himTweetable Quotes:“It’s important that we have a very critical tech press that is really looking carefully and scrutinizing everything they do and how it affects literally billions of people. I’m so glad that I saw firsthand how professionals walk that line of understanding that these are humans making decisions, humans are flawed and make mistakes, but at the same time they need to be reminded of the power they have and to use it responsibly.” (18:24) (Eric) “I had to do a lot of learning on the job. It was a lot of trial and error to figure out what’s the right workflow for this show and what’s the right tone and what do we need to do for a live taping and what do we have to do to get the guests booked, all the moving pieces that go into making a podcast.” (37:05) (Eric) “The idea is A, I want to make a successful show, something that I can be really proud of. But B, it’s also important for me to be out in the trenches making a show, committing to a schedule, trying new things, experimenting, learning on the job so that I can go back and use what I learned from making Follow Friday to help my consulting clients.” (45:13) (Eric) “I think the biggest thing has been learning about the rhythm of the interview, learning about the pace of everything, not rushing the guest and not talking over them.” (51:23) (Eric) Links Mentioned:FullCast Website – https://fullcast.co/Podcast Junkies Junkies Facebook Group – https://www.facebook.com/groups/podcastjunkiesjunkies/Link to Podfest Expo Virtual Summit – https://podfestexpo.com/Link to Linda Holmes’ NPR Essay – https://www.npr.org/2011/06/27/137451477/you-cant-possibly-read-it-all-so-stop-trying Link to Baggage Claim Podcast – https://podcasts.apple.com/us/podcast/baggage-claim/id1543624775 Link to LightningPod – https://lightningpod.fm/ Link to Follow Friday Patreon – https://www.patreon.com/followfriday Eric’s LinkedIn – https://www.linkedin.com/in/heyheyesj/ Eric’s Twitter – https://twitter.com/HeyHeyESJ Eric’s Podcast: Follow Friday – https://podcasts.apple.com/us/podcast/follow-friday/id1549333457 Tools Mentioned: Google Drive – https://apps.apple.com/us/app/google-drive/id507874739 Asana – https://asana.com/ Trello – https://trello.com/ Evernote – https://evernote.com/ 🎙️🎙️🎙️Podcast Production & Marketing by FullCast

Episode SummaryHarry welcomes to the show app developer, freelancer and podcaster, Rob Joseph. Rob is the host of the Coffee & Coding podcast, a show that provides interviews & insights with experienced developer's across all aspects of App Development, including topics ranging from Flutter, Cyber Security, Freelancing, Android & iOS. In this episode, Harry and Rob discuss Rob’s background in coding and the inspiration to launch his own podcast. They talk about the freedom that comes with freelancing and how it differs from running your own business. Finally, Rob shares his process for curating meaningful interview questions and his decision to launch a podcast about podcasting. Episode SponsorsFocusrite – http://pjnk.es/focusriteFullCast – https://fullcast.co/Key Takeaways06:17 – Harry and Rob talk about Rob’s background in coding and the freedom that comes with freelancing 19:18 – The distinction between freelancing and starting your own business 24:29 – Why app design? 30:22 – The inspiration behind the Coffee & Coding podcast and Rob’s first guest 34:13 – Rob’s interview process and his growth as a podcast host 46:22 – The decision to launch a podcast about podcasting 54:51 – Something Rob has changed his mind about recently and the most misunderstood thing about him 58:24 – Harry thanks Rob for joining the show and let’s listeners know where they can connect with him Tweetable Quotes“The biggest thing [about freelancing] comes down to trust. And I think if you have an objective way to measure the goal that you want, then really the in-between doesn’t matter.” (15:14) (Rob) “The biggest thing that drove me into app developing was actually two things. One, I read an article on Life Hacker that said this is our perfect to do list app. So, in my young brain I’m thinking, ‘Right, if I build this app, that’s the million dollar idea.’ I started to kinda learn app development from there. I didn’t really make a dent, but what it taught me was that I could do some of it.” (25:09) (Rob)“I approached it [Coffee & Coding] pretty much the same way that I approach my apps, which is that I build stuff that I want. So I really wanted to listen to a show that was about app development but it wasn’t technical.” (30:39) (Rob)“You want to get the best conversation from them. You want to get the best content for your guest. Personally, I want to have a great conversation. So, why would I ask you questions that I know the answer to?” (44:33) (Rob)Resources MentionedFullCast Website – https://fullcast.co/Podcast Junkies Junkies Facebook Group – https://www.facebook.com/groups/podcastjunkiesjunkies/Link to Podfest Expo Virtual Summit – https://podfestexpo.com/Link to Follow Up Then – https://www.followupthen.com/ Rob’s LinkedIn – https://www.linkedin.com/in/therobj/ Rob’s Instagram – https://www.instagram.com/lowcarbrob/ Rob’s Twitter – https://twitter.com/LowCarbRob Rob’s Podcasts: Coffee & Coding – https://podcasts.apple.com/us/podcast/coffee-coding-the-app-developer-podcast/id1516149785 Inside the Podcast Studio – https://insidethepod.co/ Link to ‘Make Noise’ – https://www.amazon.com/Make-Noise-Creators-Podcasting-Storytelling/dp/1523504552/ref=asc_df_1523504552?tag=bingshoppinga-20&linkCode=df0&hvadid=80401880071863&hvnetw=o&hvqmt=e&hvbmt=be&hvdev=c&hvlocint=&hvlocphy=&hvtargid=pla-4584001425728657&psc=1 🎙️🎙️🎙️Podcast Production & Marketing by FullCast

Harry welcomes to the show leadership advisor, coach, entrepreneur and podcaster, Dino Cattaneo. Dino is the host of the Authentic Leadership for Everyday People Podcast, a show that investigates the connection between effective leadership and authenticity.In this episode, Harry and Dino discuss Dino’s background, from growing up in Milan, Italy to his time at Harvard Business School to eventually breaking out on his own as an entrepreneur and marketing consultant. Dino speaks to what inspired him to launch his podcast and why he chose the topic of authentic leadership. He recalls the experiences he has had with effective leaders and why the mentors throughout his career have left a lasting mark on him. Finally, Dino talks about how he’s grown as an interviewer and podcast host and what’s next for him and his show.THANKS TO OUR SPONSORS! Focusrite | FullCastKEY TAKEAWAYS06:17 – Harry and Dino talk about the impact the global pandemic has had on them and Dino’s background growing up in Milan16:58 – From Harvard Business School to Renaissance Man20:47 – When the entrepreneurial bug bit and mentors who were critical to Dino’s success29:14 – The inspiration to launch Authentic Leadership for Everyday People and how Dino landed on a format and voice for his show39:41 – How Dino has grown as an interviewer and podcast host43:22 – What’s next for Dino and his show51:01 – Something Dino has changed his mind about recently and the most misunderstood thing about him53:24 – Harry thanks Dino for joining the show and let’s listeners know where they can connect with himTWEETABLE QUOTES“My goal is really to get the questions to my guest. It’s based on the concept that if you’re authentic to yourself and you take an intentional journey as to who you are as a leader, then you’re also going to be successful.” (00:00) (Dino)“The idea of working until I had made enough money to just do the things that I wanted to do was not a feasible plan. So I made a decision to go and start out on my own as a marketing consultant with the idea that sixty percent of my time would be dedicated to that and the other forty percent would be dedicated to managing my wife’s career as a musician, spending more time with my kids and doing the things I love doing.” (18:51) (Dino)“There’s a very important balance when you’re building a service practice, whether it’s a consulting practice or an agency. And that is that you need to sell projects where on one hand you have the ability to execute and you’re good at, but there also needs to be something new that you haven’t done because that’s how you build the capabilities of the firm.” (24:39) (Dino)“I felt that a podcast was essentially the place where I could be my true self and just create the podcast and share the content to really express what I believe about how leadership works and operates.” (30:47) (Dino)“The Arts are a really difficult world from a success standpoint. And the people who end up staying for the duration are the people that are rewarded by the creative process.” (46:26) (Dino)“Somebody recently said, ‘People who invest money to save time have a longer career in business than people who invest time to save money.’” (53:12) (Dino)RESOURCES MENTIONEDFullCast WebsitePodcast Junkies Junkies Facebook GroupLink to Podfest Expo Virtual SummitDino’s LinkedInDino’s EmailDino’s InstagramDino’s TwitterLink to Susan Cattaneo’s WebsiteLink to Who, Not HowAuthentic Leadership for Everyday People Website🎙️🎙️🎙️Podcast Production and Marketing provided by FullCast

Harry welcomes to the show marketing consultant, creator and entrepreneur, Anna Furmanov. Anna is the founder of Furmanov Marketing Consulting and ever since she was young, she’s wanted to be a creator. Anna is also the host of the Modern Startup Marketing Podcast, a show that shines a light on those startups that are taking their marketing efforts to the next level.In this episode, Harry and Anna talk about Anna’s background in business and marketing. Anna speaks to how she thinks about marketing and the psychology behind the field. She shares her passion for helping others build powerful brands and businesses. Finally, Anna discusses how she has grown as a podcast host and discusses why she never sells to the guests who come on her show.THANKS TO OUR SPONSORS! Focusrite | FullCastKEY TAKEAWAYS06:17 – Harry and Anna talk about Anna’s decision to pursue podcasting as a means to grow her brand11:22 – Anna’s background in business and marketing14:07 – Forever a creator21:42 – Common threads Anna has noticed about the startups she consults with23:55 – Creativity and content creation31:59 – How Anna thinks about her podcast as a marketer37:45 – Anna’s growth as a podcast host42:06 – The psychology of marketing44:52 – Why Anna never ‘sells’51:17 – Something Anna has changed her mind about recently and the most misunderstood thing about her52:53 – Harry thanks Anna for joining the show and let’s listeners know where they can connect with herTWEETABLE QUOTES“First, think about what’s gonna get you excited because you’re gonna be talking for hours with people about this stuff. So you have to be excited about it. You have to know the space enough where you have thoughtful conversations if you’re going to be inviting guests onto your podcast.” (10:21) (Anna)“I was working at a company and I thought, ‘I know I’m doing marketing, but I’m looking for a different kind of marketing.’ And so that’s when I went to work in the startup world and I immediately loved it. I loved how impactful it could be right away. I loved how messy it could be and I loved what marketing meant at a startup.” (12:42) (Anna)“Being strategic, being more focused, I knew that I wanted to do that right away. So, for me, for my business it was figuring out who is my target buyer, what do they care about, what problems do they have? And I’m kind of close to that already because I am a Marketer at a startup.” (18:27) (Anna)“The most important thing for content creation and creating awareness around your business or product is finding out what your target audience cares about, what is the actual content your gonna give them and what channels.” (24:18) (Anna)“I wish I had access to a network of people that work in startups and are in marketing soI could ask them questions. And now I actually can because I have a platform.”(37:08)(Anna)RESOURCES MENTIONEDFullCast WebsitePodcast Junkies Junkies Facebook GroupLink to Podfest Expo Virtual SummitAnna’s LinkedInAnna’s PodcastLink to Anna’s ‘Get To Know Me’ Episode🎙️🎙️🎙️Podcast Production and Marketing provided by FullCast